Bright Smile Boutique

Branding, Web Design, Print Design

Bright Smile Boutique, a teeth whitening boutique in Mount Pleasant, SC, needed branding and a website to launch their business. Through our discovery process, we uncovered key brand attributes and visual inspiration to help us develop their brand identity. We designed them a logo with an upscale, coastal theme. Following this, we designed their business cards with a metallic gold finish, a series of icons, and social media graphics to be used in their marketing. As a bonus, we provided Bright Smile Boutique with some gold wax seals, custom pressed with their logo mark. Next, we designed/developed a WordPress website with 6 pages, key features including a gallery of before and after photos, an interactive map, and appointment booking portal. We worked with Keely Laughlin Photo to provide beautiful images for the site. Finally, we provided them with a Brand Guidebook, outlining their brand identity system with logo usage, brand attributes, typography, and color schemes.

You may also like